Sunday, September 22, 2013

Coordinator, Partnership Marketing



The Coordinator, Partnership Marketing is responsible for the creation of marketing materials, managing the day to day support of existing and new sponsorships that support Macys annual events with a primary emphasis on the Macys Thanksgiving Day Parade. This role supports sales and fulfillment initiatives and works across multiple internal departments in support of Parade sponsors.

Essential Functions:

  • Partner and collaborate at all levels within Macys to develop national partnerships to support Macys annual events (Macys Thanksgiving Day Parade, Macys 4 th of July Fireworks, Macys Glamorama, Macys Flower Show and Macys Holiday Events)

  • Assist in managing all stages of development and execution of events by managing work flow (presentation materials, timelines, budgets, etc)

  • Foster strong working relationships with key internal and external stakeholders while serving as a strategic marketing partner providing day-to-day integration and coordination of programs

  • Assist in creation of presentation materials, marketing proposals and post-event recaps for current and potential partners

  • Responsible for maintaining client contact lists, sponsor status reports and finance tracker

  • Support Marketing Managers/Directors with all aspects of the sponsorship lifecycle

  • Regular, dependable attendance and punctuality


  • Bachelors degree with 2 + years experience developing and executing promotions and marketing plans, preferably on a national level

  • Experience in developing dynamic presentation materials, proposals and post-event recaps

  • Creative thinker with working knowledge of sponsorships and entertainment marketing

  • Excellent verbal, written, organizational and interpersonal skills; able to build rapport and credibility with internal and external business partners

  • Enthusiasm for working as a member of a creative team with entrepreneurial spirit and a dedicated work ethic

  • Ability to work independently andmanage several on-going projects simultaneously

  • Expertise in Excel, PowerPoint, Photoshop and Illustrator

  • Willingness to travel (10%)

Macy's is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.

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