Thursday, September 19, 2013

Professional Sports League - Vice President, Global Marketing Partnerships


• Oversee account teams assigned to key partner relationships on a global basis including the following job functions:

­ Develop and implement a business plan for each marketing partner

­ Lead in the identification, creation and selling of opportunities to further develop each partner's relationship

­ Manage and grow relationships with partners and their agencies

­ Lead account teams to expand partner relationships; develop and implement strategies to create unique partner specific marketing programs

• Oversee development of near and long-term marketing strategies for each partner, while driving partnership revenues across multiple league platforms

• Develop strategic sales, business and marketing plans for each partner, taking into account current and past activities as well as future opportunities

• Manage the renewal process for each partner

• Identify and pursue additional revenue / upsell opportunities

• Cultivate proactive relationships with all internal and external constituents to provide a perspective to the issues and opportunities that face each group

• Use both qualitative and quantitative research to support efforts to further distinguish the benefits of associating with the league

• Provide organizational leadership and lead cross-functional teams

• Serve as part of the Global Marketing Partnerships department senior leadership team

• Manage staff of 4-8 staff and provide appropriate leadership and development of team

• Travel approximately 25%



• Successful consultative expertise in developing marketing and event strategies for clients and a strong understanding of marketing and promotions, including expertise in developing and implementing successful multi-market marketing programs

• Proven experience in negotiations

• Excellent communication skills, both written and verbal

• Strong understanding of sports and entertainment sponsorship, including promotions, events, media and contracts

• Ability to manage multiple tasks and creatively solve day-to-day challenges

• Excellent business writing and presentation skills

• Proven ability to lead a team, mentor and train subordinates

• Strong background in strategic brand and partnership marketing

• Analytical/conceptual abilities and a capacity for creativity/innovation



• 15+ years of increasingly responsible positions in marketing environments and will have a track record of successfully managing client relations at senior level

• Agency, league, consulting and/or sports/entertainment company with a strong focus on global client solutions

• Proven ability to manage a team

• International business experience preferred



• College degree Required

• MBA preferred


Location: New York, NY






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